The traditional physical bank branch is experiencing a sharp decline in its presence. Driven by the boom of online and mobile banking, users are increasingly turning to electronic channels for their financial needs. This shift has resulted to a reduction in branch openings, and many institutions are closing existing branches to reduce costs. Howev

In today's digital landscape, consumers find themselves surrounded by an overwhelming amount of information. To truly capture with these individuals, businesses must adopt a nuanced approach to social advertising. Social media platforms provide a unique opportunity to connect with consumers on a customized level, tailoring messages to their interes